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JOIN US AT DWELL ON DESIGN IN LOS ANGELES AS WE UNVEIL OUR NEWEST LOUNGE CHAIR, DESIGNED BY EMERGING BROOKLYN-BASED DESIGNER FAHMIDA LAM IN COLLABORATION WITH THOS. MOSER DIRECTOR OF DESIGN ADAM ROGERS
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June 20th, 2014
Join us at
Dwell on Design in Los Angeles June 20-22
where we will introduce the
. This lounge chair celebrates contemporary design, the natural beauty of wood, and traditional joinery techniques that are a hallmark of all Thos. Moser furniture. It is the product of the first Emerging Designer Program by Thos. Moser, in collaboration with Dwell magazine and
City Modern New York
Fahmida Lam, a residential furniture and accessories designer from Brooklyn and based in New York City who graduated from Pratt Institute, was selected to take part in a week-long experiential apprenticeship with Thos. Moser Director of Design, Adam Rogers. The result was the prototype for chair you see here, which we have named Fahmida in reference to the designer and will launch to the public at Dwell on Design 2014.
Adam Rogers will take the stage at Dwell on Design on Sunday, June 22 at 3pm
to talk about the collaboration with Fahmida and how the company plans to incorporate the imaginative ideas of emerging practitioners into product development in the future.
The design of the
is influenced by the Mid-Century Modern style, specifically, Danish Modern. Although admittedly inspired by the furniture born of the style, this piece - like any Thos. Moser piece or collection - has its own perspective and is a unique interpretation of its historical antecedents, through the lens of designer Fahmida Lam.
Just as the Shaker style served as an appropriate creative spark in classic Thos. Moser pieces, the Danish Modern aesthetic acts here as a vehicle, identified and chosen because of its compatible philosophies, such as; a foremost dedication to quality, a dedication to functionally driven objects, formal simplicity, the characteristic elimination of ornament, use and celebration of traditional materials, and an emphasis on craftsmanship. These characteristics are not only compatible, but exemplary of what the Thos. Moser brand has come to stand for, and this piece is yet another iteration of Thos. Moser quality.
"When we introduced the emerging designers program, my goal was to heighten respect for the craft of wood furniture; how it necessarily requires an understanding of and respect for the natural material, while allowing the craft itself to serve as a counterpart in the design process"
, director of design and product development for Thos. Moser
will be available in Thos. Moser showrooms and online at thosmoser.com in late June, 2014.
ABOUT THE DESIGNER
In 2013, Pratt graduate and Brooklyn native,
was invited to Thos. Moser to design and build a chair. Fahmida, an emerging residential furniture and accessories designer whose portfolio also includes lighting, home accessories and soft goods, worked closely with Adam Rogers, Director of Design and Product Development, and master craftsman Warren Shaw, to leverage the techniques, material and joinery of Moser to guide and express her design. The collaboration resulted in the decision to launch and include the Fahmida Chair in our product offerings for summer 2014.
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